Herrmann's Core Idea:
Whole Brain® Thinking
Everybody thinks differently, but few organizations are able to leverage cognitive diversity as a strategic advantage.
The ways individuals think guide how they work. The ways groups of individuals think guide how the teams they form work. The ways that groups of teams think and work will make or break the success of the organization.
To put it plainly, the success of an initiative depends on the ability of its management teams to drive communication, innovation, and productivity within and across functions. In 40 years of working with Fortune 100 clients, we've found that understanding and applying a diversity of thought is the key to strategic success.
The Whole Brain® Model (below) is our time tested framework to decode and harness the cognitive diversity of individuals, teams, and organizations.