Better than Workplace Personality Tests for Teams

Discover how your team thinks, collaborates, and innovates with the HBDI®— the only science-backed cognitive diversity assessment designed to enhance team effectiveness.

Discover the HBDI® Difference
Organized Sequential Planned Detailed PRACTICAL B Logical Analytical Fact based Quantitative ANALYTICAL A Holistic Intuitive Integrating Synthesizing EXPERIMENTAL D C RELATIONAL Interpersonal Feeling based Kinesthetic Emotional

Experimental

X
Thinks creatively and is open to trying new things; loves concepts, generates new ideas, and envisions the big picture.

Analytical

X
Thinks thing through logically and methodically; good at problem-solving and making decisions.

Practical

X
Applies knowledge to real-world situations; adept at organizing, planning, taking action, and managing.

Relational

X
Very expressive, interacts well with others, and fosters relationships; effective at communicating and collaborating.

About the HBDI®

The Herrmann Brain Dominance Instrument® (HBDI®) is a powerful assessment that reveals how individuals and teams prefer to think, process information, and make decisions. Unlike popular personality assessments for team building that categorize behavior, HBDI® focuses on thinking preferences, giving teams a deeper understanding of their cognitive diversity.

At the heart of HBDI® is the Whole Brain® Thinking model—a proven framework that divides our thinking preferences into four quadrants:

Why Choose the HBDI® Over Workplace Personality Assessments?

The HBDI® offers science-backed insights that empower teams to collaborate, innovate, and achieve measurable results.

  • Grounded in Neuroscience: The only workplace assessment backed by decades of brain research. More than 4 million individuals in 60+ countries have taken the HBDI.

  • Built for Global Teams: Build well-rounded, balanced teams by identifying and leveraging diverse cognitive strengths. (And it’s available in 16 languages!)

  • Practical Impact: Unlike popular team personality assessments, the HBDI® focuses on factors that directly drive decisions and teamwork.

What Our Customers Say

Solving problems is much easier if we understand how each team member approaches problems with their thinking preferences! This has been an epiphany regarding team composition and chemistry through the years. I have literally worked on teams who could not get along at all with each other until we shared thinking preferences based on HBDI® profiles. Before HBDI®, infighting, and stagnation — after HBDI®, production and distributed leadership decision-making!
Hilton
Matt Schuyler, Chief Brand Officer

7 Great Times to Take the HBDI® With Your Team

The HBDI® gives you the insights you need to lead during critical moments.

forming new teams

Forming New Teams

Assign roles effectively and set a strong foundation for collaboration.

addressing conflicts

Addressing Conflicts

Uncover differences in thinking styles to rebuild trust and communication.

onboarding new hires

Onboarding New Hires

Integrate new team members seamlessly by understanding their thinking preferences.

development opportunities

Identifying Development Opportunities

Tailor professional growth plans to individual strengths.

Navigating Change

Navigating Change

Adapt quickly to transitions like mergers or new leadership with clarity and confidence.

boost self awareness

Boost Self-Awareness

Gain valuable insights into your thinking patterns and learn how to leverage your strengths.

Gathering for Team Retreats

Gathering for Team Retreats

Maximize the impact of team offsites by fostering deeper connections.

Case Study: Cirque du Soleil Elevates Team Performance

Cirque du Soleil faced challenges in fostering leadership and improving collaboration across its creative teams. Using HBDI® and Whole Brain® Thinking, they:

  • Developed leadership styles aligned with their unique culture.
  • Improved team effectiveness and decision-making by embracing cognitive diversity.
  • Reinforced their non-hierarchical culture with a shared language for collaboration.

Cirque_logo

Bring the Power of the HBDI® to Your Team

 

HBDI® goes beyond personal growth—it drives team success. 

With the HBDI®, you’ll gain the tools and insights to drive real change, strengthen team collaboration, and inspire innovative thinking. Whether you're tackling workplace challenges or building stronger team dynamics, HBDI® offers the roadmap to success.
 

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